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After spending years working at Future Shop (Best Buy) and ADT Security I decided to go out on my own and launch a security company in Saskatoon, SK. I was 26 years old and had a lot of enthusiasm, but was really naive on how to start and run a business. 

It was pretty tough in the early years (2000) and I failed a lot. I was determined to succeed - even when our accountant at the time suggested otherwise "sometimes you have to give up your dream" he said. 

Today Reed Security services thousands of clients across the prairies from our head office and dealerships in Saskatoon, Prince Albert, Regina and Calgary. We've received 20+ Award Recognitions for Customer Service, Management Quality, Marketing, New Direction, Young Entrepreneur and Small Business of the Year.

In this podcast I share how I failed, how I overcame challenges, and how WE Built Reed Security into the successful brand it is today.

CLICK HERE
TO LISTEN  

Interviewed by Paul Grossinger, Group Publisher of Annex Business Media (SP&T News)

Reed Security recommends ALARM.COM because they are THE LEADER in smart home and business security.

5 million+ users agree with us! Madison shows how ALARM.COM seamlessly connects the smart devices in your home on one single easy-to-use app.

If you would like more information on Smarter Home or Business Security please Contact Us for a Free Security Evaluation. 

SASKATOON SECURITY INQUIRIES

Reed Security Headquarters

Call 306.653.3200 or 1.844.384.SAFE (7233)

SuRe InnoVations

Call 306.974.0888

PRINCE ALBERT SECURITY INQUIRIES

Call 306.922.7200

CALGARY SECURITY INQUIRIES

Call 587.393.2800

REGINA SECURITY INQUIRIES

Call 306.206.0700

If you would like more information on Smarter Home or Business Security please Contact Us for a Free Security Evaluation. 

SASKATOON SECURITY INQUIRIES

Reed Security Headquarters

Call 306.653.3200 or 1.844.384.SAFE (7233)

SuRe InnoVations

Call 306.974.0888

PRINCE ALBERT SECURITY INQUIRIES

Call 306.922.7200

CALGARY SECURITY INQUIRIES

Call 587.393.2800

REGINA SECURITY INQUIRIES

Call 306.206.0700

Happy Monday?

It makes us all sick to our stomach when we hear about a child being abducted. For a Battleford’s area family it’s been a roller coaster after their running vehicle with their six year old daughter in it was stolen on Sunday. An AMBERT ALERT was issued and many of us shared it in our news feeds on social media trying to help any way we could. My wife Heidi and I thought of all the clients we had in the Battleford’s area with HD Security Cameras that we could ask to check for footage. The family made a tearful video appeal asking for the return of their daughter with no questions asked.

It is a Happy Monday because the AMBER ALERT was cancelled as their daughter was safely found by a city worker in an industrial area. Prayers were answered and our worst fears were avoided. It appears to be a crime of opportunity. It’s possible the suspect(s) didn’t know there was a passenger in the vehicle.

So, what can we learn from this?

1. REDUCE OPPORTUNITIES

After running a security business for nearly two decades and visiting multiple crime scenes I can tell you that most crimes are crimes of opportunity. If you want to reduce crime, you need to control the odds and take away the opportunities. This means taking active precautions such as locking doors and windows, having proper lighting at night, and installing a security system. You are 400% less likely to have a break-in by taking action.

2. SOCIAL MEDIA WORKS

Many parents went to social media and shared news about the AMBER ALERT including photos of the abducted child and the vehicle that was stolen. It wasn’t just the RCMP working on their own anymore. Thousands of additional eyes and ears across the prairies were actively spreading the word and creating awareness. It certainly made it difficult for the suspects(s) to hide. Did it play a role in the decision to return the child safely? The investigation will tell the story.

Social Media also works when you share video footage from HD Security Cameras. Next time you experience a theft make sure you contact the POLICE and share images on FaceBook and Instagram. You never know who will recognize the suspect(s).

Virgil Reed
Founder, CEO
Reed Security