As Founder and CEO of Reed Security, Virgil Reed has spent 25 years growing the company from a small start-up into one of Western Canada’s leading independent security providers with a national dealer program.
Along the way, he’s faced setbacks, fierce competition, and market shifts that tested his resolve but also created opportunities for growth.
His Lessons I’ve Learned talk will highlight the pivotal challenges and successes that shaped both his leadership and the company’s journey.
💡Learn from Virgil's and our other speakers' experiences on October 7th!
Do not miss out on this one-of-a-kind event.
Get your tickets today using the link 🔗 below:
Buy Tickets
As we step into 2024, it's a perfect time to look back at the remarkable journey of Myron Jacobsen, Thor Security Ltd., Reed Security Authorized Dealer, Prince Albert, SK.
Ten years ago Myron and his business partner approached Virgil Reed about a partnership to bring Reed Security's cutting-edge security solutions to Prince Albert. After some careful planning we established the Reed Security Authorized Dealer Program and Thor Security Ltd. became our first dealer.
Thor Security Ltd., Reed Security Authorized Dealer, has evolved from a small startup into a cornerstone of safety in the Prince Albert community.
Over the past decade the company has served over 1,000 customers including homes, cottages, farms, schools, non-profits and hundreds of businesses. The City of Prince Albert trusts Reed Security to protect their people and assets with smart alarms, 24/7 monitoring, access control and video surveillance.
Myron Jacobsen, the heart and soul of this operation, has always emphasized the importance of understanding and meeting the personalized security needs of each client. "Our mission has always been to provide not just security, but peace of mind," Jacobsen explains. "We’re not just selling a product; we’re offering a promise of safety and reliability."
The success story of Jacobsen’s business is built on a foundation of customer-centric values and cutting-edge technology. Throughout the decade the company has stayed ahead of the curve, adapting to new security trends and tailoring services to meet the unique needs of each client. This adaptability and dedication to quality have been key to building enduring relationships within the community.
Congratulations once again to Myron Jacobsen and the entire team at Thor Security Ltd., Reed Security Authorized Dealer on a decade of Excellence.
We're proud of you Myron and team!
Virgil Reed, Heidi Dutton, Sharon Riese, Kurtis Riese
Detect Security Systems has sold its security monitoring services to Reed Security.
You will be in great hands! Reed Security has received 20+ Award Recognitions for the way we look after People (Customer Service, Quality Management, Marketing, New Direction, and Small Business of the Year).
Our local dealer in P.A. is Thor Security Ltd. and the office is located at 1-243 South Industrial Drive. Myron and Oyvind look forward to serving you!
No major changes are planned, however we will be seeking feedback from you on how we can continue to deliver a great experience.
Sincerely,
Sharon Riese
Owner
Detect Security Systems
Virgil Reed
Owner
Reed Security
SALES INQUIRIES
1.844.384.SAFE (7233) or sales@reedsecurity.ca
SUPPORT & SERVICE INQUIRIES
1.844.384.SAFE (7233) or support.reedsecurity.com
ADMINISTRATION & ACCOUNTING INQUIRIES
1.844.384.SAFE (7233) or administration@reedsecurity.ca
24/7 MONITORING STATIONS
1.800.268.6870
After spending years working at Future Shop (Best Buy) and ADT Security I decided to go out on my own and launch a security company in Saskatoon, SK. I was 26 years old and had a lot of enthusiasm, but was really naive on how to start and run a business.
It was pretty tough in the early years (2000) and I failed a lot. I was determined to succeed - even when our accountant at the time suggested otherwise "sometimes you have to give up your dream" he said.
Today Reed Security services thousands of clients across the prairies from our head office and dealerships in Saskatoon, Prince Albert, Regina and Calgary. We've received 20+ Award Recognitions for Customer Service, Management Quality, Marketing, New Direction, Young Entrepreneur and Small Business of the Year.
In this podcast I share how I failed, how I overcame challenges, and how WE Built Reed Security into the successful brand it is today.
CLICK HERE
TO LISTEN
Interviewed by Paul Grossinger, Group Publisher of Annex Business Media (SP&T News)
We coach dealers on how to GROW their security businesses! Dealer Opportunities available across Canada.
Authorized Dealer Site
With over 100 employees and growing, Vendasta partnered with Reed Security to install a key-less entry system.
A professionally installed access control system has the following benefits:
- No More Keys
- staff and visitors use cards/keytags that are added/deleted in minutes
- no expensive re-keying when an employee quits or is terminated
- Control Who Goes Where and When
- Doors
- Gates
- Elevators
- Schedules for Weekday, Weekends and Holidays
- Time & Attendance reports
- optional alarm integration
- PC, iPhone, iPad, Android apps
- Huge Time Savings
- Unlimited users
- Easy-to-use
- Reed Security Support Desk
- Remote Troubleshooting
- Priority On-Site Service
If you would like more information on any Reed Security Product or Service please
FREE ESTIMATES in Prince Albert call 306.922.7200
FREE ESTIMATES in Saskatoon call 306.653.3200
Vendasta builds white label reputation management, social media marketing and listings management software for some of the most successful media companies in the world. Their partners resell their solutions to local businesses, who use it to fix their online listings, market themselves on social media and track reviews on websites like Yelp, TripAdvisor and Google+.